11
2025
-
04
He Kou Wei's 30th Anniversary Celebration was grandly held!
Author:
He Kou Wei Group
On November 28, 2024, He Kou Wei, born in Shekou, Shenzhen, celebrated 30 years of hard work. At this important moment, guests, partners, and He Kou Wei employees from all over the country gathered together to celebrate He Kou Wei's 30th birthday. 






Chen Biao, director of Shenzhen Municipal Committee of the Work Committee for the Next Generation and former vice mayor of the Shenzhen Municipal Government, attended the celebration.


As a local brand deeply rooted in Shenzhen, the He Kou Wei team hopes to use the 30th anniversary celebration as a precious opportunity to express gratitude to this vibrant city and the countless dream-chasers behind it. For this purpose, they have specially planned a public welfare activity called "Treat Shenzhen's Strivers to Buns". In this activity, He Kou Wei will join hands with the Shenzhen Federation of Trade Unions and the Shenzhen Workers' Development Foundation to distribute 30,000 He Kou Wei star products—Guantang Xianzhi Liangroubao (steamed buns)—to Shenzhen and Nanshan District trade union members through a lottery. At the same time, they will also cooperate with three platforms, including Tianhong, Walmart, and Pupu Supermarket, and some communities in Nanshan to distribute another 60,000 buns, totaling 90,000 buns worth over 1.2 million yuan. This is a tribute to all the dream-chasers in Shenzhen. 
At the celebration, Shenzhen leaders and representatives from the Shenzhen Workers' Development Foundation, Zhaoshang Street, Huaguoshan Community, and Yanshan Community joined Chairman Sun Xiaoli in launching the public welfare activity.

Chen Biao, director of the Municipal Committee for the Work Committee for the Next Generation; Chen Jun, director of the District Committee for the Work Committee for the Next Generation; and Sun Xiaoli, chairman of He Kou Wei, launched the "He Kou Wei Treats Shenzhen Strivers to Buns" public welfare activity.
In addition, at the celebration, a ceremony was held for He Kou Wei's official joining of the "Shenzhen Municipal Committee of the Work Committee for the Next Generation" and the establishment of the "He Kou Wei Committee for the Work Committee for the Next Generation." Chen Biao, director of the Municipal Committee for the Work Committee for the Next Generation; Chen Jun, director of the District Committee for the Work Committee for the Next Generation; Huang Hui, chairman of the Zhaoshang Street Trade Union; Sun Xiaoli, chairman of He Kou Wei; and Pi Jinchang, director of the He Kou Wei Committee for the Work Committee for the Next Generation, jointly unveiled the sign for the He Kou Wei Committee for the Work Committee for the Next Generation. Following this, Chen Biao, director of the Shenzhen Municipal Committee of the Work Committee for the Next Generation and former vice mayor of the Shenzhen Municipal Government, gave a speech. Director Chen Biao affirmed the efforts and achievements of He Kou Wei and its founder Sun Xiaoli in caring for the growth of the next generation. Examples include leading the donation of free rice for all teachers and students for 10 years at her alma mater, Xiamen University, and initiating the "Sun Xiaoli Education Fund" within the company to provide financial support for the education of employees' children. These actions reflect her deep understanding and practice of social responsibility, especially her deep care for the education and growth of young people. Director Chen Biao also entrusted the newly established He Kou Wei Committee for the Work Committee for the Next Generation to continue upholding the corporate spirit of "True Love, True Quality" at the new starting point, to take on the important task in caring for the next generation, and to become an industry role model. He also expressed his wishes for He Kou Wei to become a Shenzhen business card and expand to the country and the world, achieving continued steady development and aiming to become a century-old enterprise.


Sun Xiaoli, founder and chairman of He Kou Wei, delivered a heartfelt speech at the celebration. Starting from her youth, she recounted her initial entrepreneurial aspirations and passion, then elaborated on the continuous improvement of the company's philosophy and unwavering beliefs. While sharing her 30 years of entrepreneurial journey and changes in her mindset, she revealed the essence of the "True Love, True Quality" corporate culture. In the section expressing gratitude, Ms. Sun Xiaoli emotionally shared touching stories about her family life, working side-by-side with employees, and achieving mutual success with partners. These simple and genuine stories deeply touched the hearts of every listener, resonating strongly. Standing at the new starting point of her 30th year, she declared with great enthusiasm that she will lead the He Kou Wei team to uphold its original intentions and strive unwaveringly towards the grand vision of "creating a respected Chinese food brand"! 


Yang Tianping, senior vice president of SF Express, delivered a wonderful guest speech. From the perspective of Sun Xiaoli's "childhood friend" from Shekou, he depicted how a kind, individualistic, and intellectual woman transformed into a courageous, capable, and passionate female entrepreneur. In his narrative, we witnessed Chairman Sun Xiaoli's perseverance and wise choices on her entrepreneurial journey, and felt her fearless courage and firm belief in the face of challenges.

To thank the partners who have provided unwavering support to He Kou Wei over the past 30 years, the celebration specially presented a series of carefully designed awards to distributors, logistics companies, and suppliers. These awards are not only recognition of past cooperation and achievements but also a look forward to deepening cooperation and achieving win-win development in the future. We believe that on the future journey, He Kou Wei will work more closely with all partners to create a more glorious chapter and move towards a brighter future together! 







To commend the loyal employees who have worked diligently and served in the He Kou Wei family for more than 15 years, the company specially established and awarded the "Loyal Employee Award" on its 30th anniversary. During the warm award ceremony, Chairman Sun Xiaoli's eyes welled up with tears, her heart filled with emotions beyond words. This award is not only the highest praise for their years of hard work and tireless efforts but also a deep respect for their selfless dedication. Deng Shijin, manager of the Guangzhou office of the marketing center, spoke as a representative of loyal employees. With tears of excitement, he passionately shared his 28-year journey with He Kou Wei, as a witness, participant, and beneficiary of the company's development. His speech encouraged every colleague present to continue contributing to He Kou Wei's bright future and achieving great results together.





The results of the "30th Anniversary Tribute Activity—My Growth with He Kou Wei Essay Contest" were also announced at the celebration. In the end, Peng Chungui, manager of the KA customer management department of the marketing center, won the top prize with his touching work, "True Heart, True Love, He Kou Wei; Time Flies by, Thirty Years". At the event, accompanied by melodious music, a video of a musical recitation based on this excellent essay was played. Every word and sentence in the video seemed to transcend time and space, striking a chord with the hearts of everyone present and allowing them to truly feel the simple and powerful He Kou Wei corporate culture.



After the successful conclusion of the celebration ceremony, Chairman Sun Xiaoli specially invited guest Yang Tianping and the He Kou Wei management team to the stage to cut a birthday cake symbolizing the company's 30 glorious years, signifying that He Kou Wei's future will be even sweeter and more beautiful. Then, Chairman Sun Xiaoli and every guest and executive present raised their glasses to toast, offering the most sincere blessings to He Kou Wei's 30th birthday. The clinking of glasses, crisp and pleasant, pushed the celebration atmosphere to its peak, uniting everyone's hearts and making everyone believe that in the years to come, He Kou Wei will surely work hand in hand to create even greater achievements!




This celebration event was widely reported by major media outlets. For details, please click the link below.

